Thursday, August 10, 2017

Great article regarding the future of AR

What Snapchat's Dancing Hot Dog Means for the Future of AR 

Snapchat's augmented-reality hot dog has started an obsession. To read on, visit :

Monday, August 7, 2017

I need me a UX Superhero!

VP, Group Director, User Experience Design
Austin, TX
Full relo offered within the U.S.

Shortly after falling in love with the realm of recruitment*, I became enamored with user experience. Fortunately for me, I’m able to combine my passion for both in my work, and have done so since UX was called “Information Architecture” way back when.

This agency's work makes me positively giddy. This thriving and pioneering shop in Austin, Texas is adding a VP-level Group Director, User Experience Design role to head up their growing UX practice across their four offices.

Let me tell you a little bit about the company. It's a 25+ year old, privately- and woman-owned boutique, so there are no stockholders dictating them how to treat their employees or clients. This gives them a lot of flexibility to pursue and do the type of work they want. They focus on people first, which is an attitude that has led to great work and success over the years. Their culture is one of innovation crafted with soul, in that innovation is at the heart of everything, but it's crafted with a 'hand touch'. It's more than just technology though; as they’re always at the forefront of trying out new things. The soul part is who they are as a people - a very kind, Texas-friendly organization with high standards and expectations.  A highly enforced, top-down, “no egos or @$$holes allowed” policy reigns true here and safeguards their phenomenal culture. They were initially known for their branding work, but these days they are a solid think tank that is constantly re-imagining and reinventing the digital and physical realm. Over the years, they have grown to 250 people spread across four states, but the majority of the UX team resides in their Austin Headquarters, which is where this position is located.

The VP, Group Director, User Experience Design position reports to the COO, a former UX leader and colleague of mine (and helluva nice guy)  who was overseeing the team for a while. This company has invested heavily in User Design as a practice and capability, and as a result, are winning a lot of research-, user experience- and design-centric engagements. Given this, it’s time for the COO to add a VP-level leader to focus 100% on the UX Design practice. This is an ideal career move for a relationship-builder who is passionate about the industry, ready to join a leadership team, where s/he can leave his/her mark on shaping a discipline, selecting design methodology, and building out, coaching and managing a team while working on some very memorable engagements.

Sound good so far? As much as I like these people and their culture, it's their work that gives me goosebumps. After all, these are the folks behind the one of my favorite desk accessories. Some of their other projects include:

  • A bot that uses AI to track how the stock market reacts to tweets in real time, powers trades and donates profits to an animal welfare organization (So they're helping homeless animals, too!)
  • A VR sensory immersion that will blow you away
  • A massive global communication plan announcing the launch of global client's new website. Web site visuals, site tours, demo videos, social posts and e-marketing accompanied users on an multifaceted e-expedition that humanized big data (including 500+ assets versioned for use in 200+ countries) and projected it in a more visualized, accessible way.
About You:
Personality-wise, you’re a super smart, hands-on leader, with an upbeat energy and enthusiasm for future forward technology that’s positively infectious.
  • 10-15 years’ overall experience in user experience design, with at least 2 + years’ experience at the director level, and a management and mentorship style that enables people to realize their best potential
  • You’re an active and well-known leader in your UX community, and have a highly regarded blog or have published papers on UX-centric subject matters, as well as judged UX design award shows and spoken at conferences
  • Both feet firmly planted in the digital realm. You’re an active participant in the design scene and you’re constantly thinking about “the next wave of the future”, digitally and otherwise. Your entrepreneurial spirit and proactive personality help you stay abreast of technological innovations in graphic, user- and experience design
  • Exceptional client presentation skills complemented by your ability to articulate and justify your vision and rationale for design decisions to clients and colleagues alike
  • Direct experience creating pure brand interactive, social, and mobile experiences, and combining them with emerging technologies to creating new products or experiences, ranging from bots to beacons, and everything in between, including AI, AR, iTV &/or VR. That being said, you don’t pursue trends simply for the sake of for the sake of staying on trend. For you, the means has to justify the end goal, and it’s all about creating well-designed items and the stories they maintain over their lives.
Have I piqued your interest? If so, please your resume and portfolio to CarolTaylorRecruits(at)gmail(dot)com

  • This is a full time, 100% on site during regular business hours; no part time, freelance or remote talent please
  • At this time, we cannot provide Visa assistance
  • Full relo provided within the U.S.
  • Willingness to travel up to 20% to other offices and client meetings
  • Due to the high number of responses received, we will only respond to those people who meet the above-mentioned criteria
Up to $3,500 Referral Bonus Eligibility if we successfully place your referral in this full time role, so thanks for telling a friend!

*I’d be happy to chat about my love affair with recruiting in further detail another time.

Friday, March 24, 2017

Business Development Specialist Wanted for Thriving Ad Agency Team; Boston, MA

This agency isn't well known outside of New England, but it's competing successfully on a national level and generating a lot of buzz within Boston's advertising community. Business is great, but thanks to a highly successful expansion plan, they'd like to bring in more new business - which is why they are adding a Business Development Specialist to their flourishing team.At this shop, it's all about the people - so they are willing to entertain the candidacy and title/level of any candidates with 5-10 years' of experience and a proven track record of building his/her own book of business in the healthcare, financial services, and consumer packaged goods (CPG) verticals. We are pitching on a national account level, and expect you to do the same. You will manage 2 business development associates in this role. This role isn't about upselling to existing clients - we have people who do that already. 

We're a little different from all the other shops out there. We're privately owned, so we don't have to report to the stockholders every time business dips by .001%. We believe in rewarding our colleagues for a job well done, and put our money where our mouth is with a robust profit-sharing plan. We strongly believe and endorse a work-life balance here, so you won't find us burning the midnight oil (or weekends) very often. We treat our employees well, so turnover here is incredibly low. Most of our job openings over the past year have been attributed to agency growth, not attrition. Everyone gets four weeks' PTO, plus an extra two weeks off for good behavior. Add an upbeat, energetic culture to the mix and you have a vibrant, collaborative culture where people look forward to coming to work here each day. 

Compensation: generous base salary + commission + profit-sharing

Interested? Drop me a line, along with your resume - to CarolTaylorRecruits(at)gmail(dot)com

At this time, we cannot provide visa assistance

Local candidates preferred
Due to the high volume of resumes received, only those meeting the above criteria will receive a response


Wednesday, March 15, 2017


One of our clients, a Boston-based digital agency, is seeking a freelance UX Designer to help them for 8-10 weeks. This would be 40 hours/week, 100% on site, working on 2 branding websites for their clients. The work will run the usual UX gamut - wireframes, personas, prototyping, schematics, site maps, etc. They have rock-solid User Experience leaders at the helm here, who are accompanied by equally talented Experience Designers, so their product is usually beautifully designed as well as user optimized. The ideal candidate for this gig will have 3-7 years' experience, including 2-3+ years' experience in any agency environment. Interested? Please email resume, portfolio link (or PDF folder of samples) along with target hourly rate to CarolTaylorRecruits(at)gmail(dot)com . Thank you.

Friday, February 10, 2017

Boston, MA: Digital Account Manager with 1-3 years' social media exp. $55-65k

Account Manager
Boston, MA

This 10 year old social media focused agency is backed by one of the biggest names in the ad business. Their success lies in turning consumer insights into actionable data to launch real-time, multi-media branded content for their clients. Their proprietary process has amplified the brand voices of several Fortune 100 companies over the past few years, driving and amplifying their audiences' engagement through the roof. 

• Oversee the successful planning, strategy and execution of social media and multi-media marketing campaigns
• Maintain regular communication with clients and colleagues on campaign status, performance, and opportunities
• Identify,  discuss and test new ad trends and capabilities on social and multi-media platforms; maintain expertise across social media platforms as they evolve.

Research top influencers, competitors, and trends in clients’ industries 
Participate in new business pitches, RFPs

Must have's:

• 1-3 years' agency experience with a focus on multi-media marketing 
• 1-3 years social media marketing experience (Facebook, Twitter, Vimeo, Instagram, Pinterest, Snapchat, etc.)
• Excellent verbal and written communications skills, strong attention to detail and the ability to work in a fast-paced, deadline-driven environment
• Basic understanding of web development
Experience developing, optimizing, analyzing, and reporting on paid campaigns on social platforms a big plus 
Experience with Google Analytics, Facebook Ads Manager and Power Editor a big plus

Please submit resume to CarolTaylorRecruits(at)gmail(dot)com

Wednesday, February 1, 2017

Sr. Manager, User Experience Strategy wanted for 100% UX-driven shop; Boston, MA

One of my favorite clients has enlisted my help to add a Sr. Manager, User Experience Strategy to their growing team.

This is a privately owned, 100% UX-driven and independent division of a traditional shop. They specialize in designing and optimizing digital experiences, products, services, and environments for clients seeking new ways to drive their business or solve business challenges through innovation. and their primary focus of work is: 1) cultural transformation; 2) consulting with start-ups; 3) solving complex business challenges via digital and/or physical (product) solutions; and 4) occasional branding campaigns. Their cultural transformation work has been so successful, they’ve been written up twice in Forrester over the past year.  

In addition to having a diverse client list (and no financial services clients!), this agency's culture and work/life balance are just fantastic. The work environment is open, highly collaborative and entrepreneurial. It’s all about doing smart work here vs. burning the midnight oil. Their perks are sweet, too. Four weeks' PTO, 2 weeks’ company shutdown, summer Fridays, a paid trip (for you and a plus one) each year, a healthy bonus and profit-sharing plan, and a very relaxed work environment make for a low turnover here. Oh, and there’s very little client travel.

In this role, the Sr. Manager, UX Strategy will be given a great deal of free rein to define and expand how this shop approaches user experience across multiple disciplines, this division and our parent company. S/he will oversee the development and delivery of every UX deliverable/project that comes through our doors in this hands-on role. The ideal person for this position will have 6-7 years' experience with user experience or experience design, including 1-2 years at the manager level, and is comfortable driving an end-to-end human centered design process internally and with our clients.

Email your CV and portfolio URL to CarolTaylorRecruits(at)gmail(dot)com

This position is full time and 100% on site during regular business hours.
Local candidates only
At this time, we cannot provide visa assistance.
Due to the high volume of resumes received, only those meeting the above criteria will receive a response.
Thank you for understanding.

Referral Bonu$$$:
Know someone who would be great for this role? Send them my way (including name, email address, LinkedIn URL) and if I can successfully place him/her in a full time position, you will receive a sweet thank you check! I promise it will be enough to hire a snow removal service, indoor parking or a ticket somewhere warm this winter!

Thursday, January 26, 2017

Boston digital shop seeks savvy digital marketer with 2-3 years' exp. to join their Ad Ops Team!

My client is one of Boston's top 100% digital agencies, a 150+-person shop that helps brands create digital strategies that lead to big ideas that live seamlessly across digital channels - web, social, mobile, online video search and/or experiential. Business is booming! In fact, they've grown by over 300% over the past few years.  

Culturally, this company has a model that sets them apart from the rest. They try to hire collaborative talent that share the same passion for digital marketing and enjoy coming to work. Work/life balance is huge here, which is why they have reasonable work hours, a low turnover and high employee loyalty. Given this, it's no surprise that they've landed on those "best places to work" lists for 5 years' running. Free catered lunch every day, happy hour Fridays, annual bonuses and 100% subway reimbursement don't hurt either.

And now they need to add a digital marketing specialist to join their digital media ops team. The person in this role will collaborate with internal teams to launch digital campaigns and ensure campaign tracking will meet campaign and client needs and objectives. This includes making sure campaigns are live and running in accordance with the ad specs, media plan and flow chart specs, as well as tracking and monitor campaign performance, and generating performance reports and assisting with the finance reconciliation process. The ideal candidate for this position will have 2-3 years' experience in a similar role.

Please email a copy of your resume in MS Word format to CarolTaylorRecruits(at)gmail(dot)com

This position is full time, 40 hours/week, 100% on site
Local candidates only; no relo available
At this time, we cannot visa assistance
Due to the high volume of resumes received, only those meeting the above criteria will receive a response. Thank you for understanding.

Referral Bonu$$$: 
Know someone who would be perfect for this gig? Introduce us via email OR send me his/her name, linkedin URL and contact information, and if I place him/her in a full time gig, you will receive a sweet thank you bonus. Let's just say it will be enough to cover indoor parking, snow removal or a ticket to someplace sunny and warm this winter!

Digital Marketing Associate, Ad Ops Specialist, Ad Operations Specialist, Advertising Operations Specialist, Digital Ad Operations Specialist, Campaign Operations Specialist, Digital Client Specialist, Ad Trafficking Specialist, Digital Media Specialist