Tuesday, June 25, 2013

Digital Media Sciences Strategist; Boston, MA


This Boston-based company is one of the most highly awarded advertising agencies in the world, with an impressive Fortune 1000 client roster that reads like a Forbes Who’s Who list. People like working here. We work hard to maintain a friendly, fun culture and put together an award-winning work/life program and benefits package that is tough to beat! (Yes, we've won several awards and commendations on this front, too!)


We are seeking a digital-savvy media sciences strategist to plan and manages programmatic advertising campaigns for large online advertising clients.
 

Responsibilities:
Leads the transition of online media strategy from visually-oriented banner campaigns to relevance systems designed to reach the right person at the right time with the right content. 
Build consensus with multiple stakeholders including client teams, internal teams and external media agencies
Partner with internal and client strategy, production, analytics and creative teams to create programmatic ad systems to help major consumer brands reach their customers with relevant content or offers
Work through ROI models to ensure ad systems get more profitable over time
Develop models for both optimization and experimentation that cut across creative, media and conversion techniques

Report results to client teams, and jointly develop actionable insights
Support new business by creating example ad systems for prospective clients

Requirements:
4-5+ years working at a programmatic media technology company or managing programmatic media at an agency

2-3+ years integrated agency experience
Experience designing and managing MVT programs and experiments
Extensive experience on one or more major programmatic or data platforms such as Turn, X+1, MediaMath, DataXu, Datalogix, etc.
A passion to change how advertisers and agencies approach online communications


Interested:
Please send resume and target salary to CarolTaylorRecruits(at)gmail(dot)com

Other:
East Coast talent preferred BUT relo package available for US-based candidates
At this time, we cannot provide visa sponsorship

$$$ Referral Bonus $$$:
Know someone who would be a perfect candidate for this role? Send me his/her name, email address and phone number and if your referred person is hired for this role, you will receive a $1,500 referral bonus!!!

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